Vision for a world-wide Alzheimer’s friendly healthcare workplace

image of Dr. Ethelle Lord, headshot
Dr. Ethelle Lord, Alzheimer’s expert

Dr Ethelle Lord is a professional Alzheimer’s coach. Her website is, and it is a leading support, information, training and coaching website for caregivers and providers of services for individuals with Alzheimer’s and other forms of dementia. Dr. Lord has a brilliant vision of creating a world-wide Alzheimer’s friendly healthcare workforce that will support not only care providers, but will help improve the quality of life for individuals living with Alzheimer’s. She is passionate about her work, and is sometimes considered controversial, but she forges ahead. Not just an educated authority, Dr. Lord has been there, in the trenches, as her husband’s care giver for 10 years. She has been a member of the International Coach Federation (ICF) for 15 years, and she has created a unique training program for professional Alzheimer’s coaches to support her vision.

Nadia: Dr. Lord. I’m thrilled to be talking to you today, and I know the readers are excited.

Ethelle: It is my pleasure and I am grateful for this opportunity, Nadia.

Nadia: Dr. Lord, can you tell us your personal story with regard to Alzheimer’s, which I understand is centered around your husband?

Ethelle: My story is not unique in any way to the many family caregivers in the field today that provide 24/7 care for their loved ones. In 1999 my husband had a triple by-pass and never was the same after his surgery. (I learned later that about 30% of bypass surgery results in permanent brain damage.) In January 2003 he was diagnosed with vascular dementia, an Alzheimer’s type that is somewhat treatable due to high-blood pressure, To read more of this article, click here…